SEO PowerSuite is an excellent software that combines the tools to study and improve web page rankings.

When we create a web page, we must take care of some details if we want our website to rank well in search engines. Many factors influence website rankings: correct HTML code, inbound links, keyword density, etc. To take control of all ranking factors is rather laborious and requires hours of dedication. To help us in this task, we can use this software called SEO PowerSuite.

This program integrates four tools, which cover all necessary aspects to improve our website ranks. This software is simple to use, even though we have plenty of options, so we have to learn about the tool and the concepts used in the SEO world. We can use this tool if we are SEO professionals, as if we have never made any SEO task since the program has online help and video tutorials.

The word SEO comes from Search Engine Optimization.

This tool pack has the following programs which help us to improve the ranking factors of a website:

• Rank Tracker: Monitor and watch a list of selected keywords and show a graph with these keywords' evolution over time. I.e., you enter a list of keywords, choose the search engines we want to monitor, and schedule the start hour. The software checks each keyword and stores the position in which it is positioned. This way, we can see the keyword ranking evolution. In addition, this tool suggests a list of keywords we can use on our website to enrich the number and variety of keywords.
• WebSite Auditor: Analyzes the web pages on our website and reports errors such as broken links, HTML code errors, titles too long or too short, duplicate content, 404 errors, and more. All these factors are important to rank well on SERPs (Search Engine Results Pages), and WebSite Auditor automates the task of manually reviewing these types of details.
• SEO SpyGlass: Reports about competitors' websites and displays information about the competitor's backlinks. For example, if we want to know those sites linking to the www.test.com website, we must enter that URL into SEO SpyGlass, which shows a list of all the web pages that have a link pointing back to www.test.com. The information displayed for each backlink is Google PageRank, Alexa Traffic Rank, IP address, domain age, and more. This is really useful information to know.
• LinkAssistant: Help us in the work of getting links to our website. This tool has several options, which facilitate the search for web pages that accept link exchanges and organize the results so that we can decide the best websites to send the request to include our link. This tool includes an internal mail manager, so we can easily send emails to webmasters with that we want to exchange links. It also controls if any website has deleted our website link. It also includes an internal browser that can automatically fill out the website's forms.

SEO PowerSuite is paid, although it offers a fully functional demo, which we can use with some functions disabled.

The four tools that make SEO PowerSuite can be purchased independently, although when we buy the full suite, we get a substantial discount on the final price.

Without a doubt, this is a program that saves hours of work and helps organize the SEO work greatly.